00699     2200169   4500001002100000005001500021035002000036245005700056100003000113300004100143260004600184082001100230084001700241020001800258650002000276520023300296INLIS00000000000288920250903094620  a0010-09250000081 aBasic marketing research /cGilbert A. Churchill, Jr0 aChurchill, Jr, Gilbert A.  axxiv+502 hlm :bilus; tabel ;c27 cm  aAustralia :bThomson-South Western,c2007  a001.42  a001.42 CHU b  a0-324-36102-5 4aResearch Method  aThis book has contents in brief like as introduction to marketing research and problem definition, research design, data collection methods, data collection forms, sampling and data collection, data analysis and research reports